What Is 404 Day

404 Day takes place every year on April 4. The date matches Atlanta’s 404 area code. Over time, April 4 became a day for the city to celebrate itself.

It is part pride. Part reunion. Part festival. All Atlanta.

In 2026, 404 Day expands into 404 Weekend, a five day run of events from April 1 through April 5.

If you are searching for 404 Day Atlanta 2026 events, parade details, or the festival lineup, this guide breaks it down clearly.

When Is 404 Day 2026

404 Day 2026 is on Saturday, April 4, 2026.

404 Weekend 2026 runs from Wednesday, April 1 through Sunday, April 5.

The biggest public events take place on Saturday, April 4.

The official website is 404Weekend.com

Where Does 404 Day Happen

404 Day events take place across the city, including:

  • Peachtree Street
  • Underground Atlanta
  • the official 404 Day Festival location
  • Pittsburgh Yards
  • Stankonia Studios
  • Monday Night Brewery

Each venue connects to a different part of Atlanta’s culture.

Why 404 Day Matters

The 404 area code once covered the entire state of Georgia. Today it represents the core of Atlanta. For many people, 404 is identity.

You hear it in music. You see it in fashion. You feel it in neighborhood pride.

404 Day gives that identity a real world space.

It also supports real work. Through the 404 Fund, proceeds from events support housing, education, and food access in Atlanta.

Who Puts On 404 Day

404 Day is presented by the 404 Collective.

The 404 Collective includes:

  • ButterATL
  • Atlanta Influences Everything
  • Finish First
  • Trap Music Museum

Together, they produce 404 Weekend and build the programming, partnerships, and community impact behind it.